Social media is a powerful tool for brands to interact with their customers, but many companies still rely on paid promotions to reach new audiences. Organic social media can be used without paying for ads and provides an important opportunity. In this blog post, we will discuss how you can use organic social media without paid promotions!
What is Organic Content?
Organic content is any social media activity without a paid promotion. It uses free social media tools to build and engage with an online following. Organic content could be tweets, posts on Facebook pages or blogs, videos shared on YouTube, or Instagram stories. By using these outlets you will create your own visual representation of the company’s values and style while creating new connections. This can lead to more sales opportunities by providing something for potential customers that they cannot find elsewhere in the marketplace!
How do I use Organic Social Media?
To maximize your reach with organically created material think about how each post fits into one of three categories: shareable content (funny pictures, memes), educational information (tips) or storytelling. This is where content marketing comes into play.
Why use Organic Social Media Strategies?
Organic social media strategies can help build up momentum with your platform and then drive traffic to your website. What is great about organic strategies is that the moment builds and if nurtured can create consistent results. Paid strategies can be effective for short-term results but stop working quickly when ad creatives burn out or the ad budget stops working.
Organic Social Media Strategies Can Enhance Paid Strategies
If you are running ads then you can benefit from organic strategies to build up your content marketing. This can help reduce cost per acquisition as well as increase the lifetime value.
Why Organic Social Strategies Need to Also be Building you an Email List
Organic Social Media Strategies need to be focused on building an asset that isn’t dependent on the social platform such as an email list.
Why Should I Build an Email List?
Building an email list is a long-term investment. It’s important to build your email list because it will allow you to build and nurture relationships with your audience, which can lead to conversions if you have the right offer for them.
Organic Social Media Strategies
Build up followers through content marketing – Share great content or create engaging posts that encourages people to follow your page.
Nurture social following by promoting engagement – respond to comments and other forms of interaction so they know how much their opinion matters. Use blog posts and other links to drive traffic to your site.
Why Should I Leverage My Blog to Build an Email List?
Organic social media is one of the best ways to generate traffic for your blog. You need to build up an email list in order to capture those leads and nurture them into potential buyers and customers for your business – but how? Here are some ideas:
– Share great content on a regular basis (video clips, new research studies) and promote it .
– Host giveaways or contests where entrants must subscribe by providing their email address.
– Include a callout box at the bottom of every post asking readers if they’d like updates via email from you instead of just clicking “follow” on.
How Can I Get Help with my Organic Social Media?
Get help with your content marketing and organic social media strategy with Community In Flow. Learn more here.